Kampala, Uganda: The AI revolution is fast reshaping marketing careers, with experts warning that some of the industry’s most common roles could vanish within the next decade. A new analysis by Linkee has identified the marketing jobs most at risk of extinction by 2035, as companies channel billions into artificial intelligence to cut costs and boost efficiency.
According to the study, half of all corporate AI spending is already flowing into sales and marketing, while 70% of chief marketing officers (CMOs) are committing over $10 million annually to AI adoption.
The findings suggest that careers once central to campaigns, such as copywriting and customer experience, are increasingly being reduced to automated tasks.
The Most At-Risk Marketing Careers
Linkee’s research ranked roles by AI replacement risk, projected growth rates, and public interest data. Copywriters top the list, carrying an 85% replacement risk and a declining growth rate of –3.4%, followed closely by customer experience specialists (76%) and advertising sales agents (57%).
Below are the roles most vulnerable to AI disruption:
- Copywriter – 85% risk, –3.4% growth, 747.8K monthly searches, Risk Score: 90
- Customer Experience Specialist – 76% risk, –5.0% growth, 12.01K monthly searches, Risk Score: 89
- Advertising Sales Agent – 57% risk, –6.6% growth, 2K monthly searches, Risk Score: 74
- Radio Promotions Manager – 52% risk, –4.0% growth, 18.29K monthly searches, Risk Score: 66
- Video Content Editor – 65% risk, +4.7% growth, 261.1K monthly searches, Risk Score: 64
- BTL Marketing Specialist – 59% risk, +4.9% growth, 78.33K monthly searches, Risk Score: 60
- SEO Specialist – 58% risk, +8.3% growth, 156.3K monthly searches, Risk Score: 54
- Marketing Analyst – 48% risk, +8.3% growth, 101.3K monthly searches, Risk Score: 45
- Graphic Designer – 59% risk, +2.5% growth, 2.78M monthly searches, Risk Score: 44
- Product Marketing Manager – 39% risk, +3.1% growth, 102.9K monthly searches, Risk Score: 43
A Redefinition of Marketing
The report shows marketing is being redefined around strategy and multidisciplinary roles rather than task-based functions. While copywriters and ad sales agents face steep decline, product marketing managers and analysts are proving more resilient because their work blends data, business goals, and storytelling—making them harder to automate.
“This isn’t just about creativity, it’s economics 101,” said Vahan Poghosyan, Co-Founder and CEO at Linkee. “As the cost of words, edits, and standard campaign operations trends toward zero, any role built purely on output is under pressure. That’s why copywriting carries an 85% replacement risk in our model, and ad sales are already showing negative growth.”
He added that survival depends on adaptability: “The roles that last aren’t the ones producing more. They’re the ones deciding what matters. The advantage isn’t in how fast you can generate, but in how far you can expand. Quick judgment and flexibility are the differentiators.”
Linkee recommends that marketers future-proof their careers by pairing core skills with secondary disciplines, building AI fluency, moving into problem selection and positioning, and demonstrating impact through revenue-linked metrics.
“In a world where output is commoditized, the edge belongs to those who expand beyond one role and turn AI into measurable outcomes,” Poghosyan noted.
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