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PROFILE: Who is Alan Kasujja, the new Uganda Media Centre Executive Director

Alan Kasujja, a former BBC journalist with over 30 years of experience, is the newly appointed Executive Director of the Uganda Media Centre.

Alan Kasujja, newly appointed Executive Director of the Uganda Media Centre Photo/Courtesy

Kampala, Uganda: Alan Kasujja is a veteran broadcaster and media strategist with over three decades of experience in radio, television and international journalism, now appointed Executive Director of the Uganda Media Centre.

Kasujja’s appointment, made by President Yoweri Kaguta Museveni in December 2025, places one of Uganda’s most recognisable media professionals at the centre of government communication and public engagement.

Early Career and Rise in Ugandan Media

Kasujja rose to prominence in the 1990s during Uganda’s FM radio boom, working at Sanyu FM and later Capital FM Uganda, where his articulate delivery and commanding presence earned him a wide national following.

He became a household name after taking on the role of host of Who Wants to Be a Millionaire? Uganda, a position he has held since 2011, cementing his reputation as one of the country’s most polished broadcast personalities.

Kasujja later joined the British Broadcasting Corporation, where he spent 13 years as a senior presenter on the World Service’s flagship programme Newsday and as host of the Africa Daily podcast.

At the BBC, he covered major global and African affairs, conducted high-level interviews, and helped shape international narratives about the continent. He exited the broadcaster in August 2025.

Historic Political Moderation Role

In 2016, Kasujja co-moderated Uganda’s first-ever televised presidential debate, a milestone in the country’s electoral history that elevated standards of political engagement and media professionalism.

The Veteran journalist comes in to replace Ofwono Opondo, who resigned in April 2025 to pursue elective politics.

As Executive Director, Kasujja is tasked with coordinating government messaging, managing official briefings, engaging local and international media, and articulating state positions at a politically sensitive time ahead of the 2026 general elections.

His appointment followed concerns raised over leadership and coordination at the Media Centre, prompting direct presidential intervention and instructions to Chris Baryomunsi to formalise the process.

Why Kasujja for Media Centre role?

Sources familiar with the decision say Kasujja’s international media exposure, credibility with foreign press, and deep understanding of broadcast communication weighed heavily in his favour.

Supporters of the appointment believe his background positions him to professionalise government communication, counter misinformation, and strengthen Uganda’s engagement with global media platforms.

Known for his calm delivery, measured tone and command of complex issues, Kasujja is regarded as one of Uganda’s most disciplined media practitioners.

His transition from independent journalism to a central government communication role marks a significant shift, one that places him under close public scrutiny as the government’s chief spokesperson.

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