KAMPALA, UGANDA: Veteran journalist Alan Kasujja has officially assumed office as Executive Director of the Uganda Media Centre, taking over the government’s central communications hub following his appointment by President Yoweri Kaguta Museveni.
Kasujja, a widely respected international broadcaster, replaces Ofwono Opondo, who recently exited the role to pursue elective politics and successfully scooped the Elderly MP seat for Eastern Region.
With over 25 years of experience, Kasujja returns to Uganda’s media landscape after a distinguished 13-year tenure at the BBC in London, where he was a lead presenter on Newsday and host of the flagship Africa Daily podcast.
Before his international career, he was a prominent voice in Uganda’s media space, hosting influential programmes such as The Big Breakfast on Capital FM and the political talk show The Fourth Estate. He also co-moderated Uganda’s first televised presidential debate in 2016.
As Executive Director, Kasujja now takes on the role of chief government spokesperson, tasked with strengthening communication between the state, the media, and the public.
According to the Ministry of ICT and National Guidance, which oversees the works of the Media Centre, the veteran journalist is expected to build a “reliable, strong, and unified communications focal point” that enhances public access to accurate government information.
Kasujja is also expected to spearhead a digital transformation of the Uganda Media Centre, focusing on real-time engagement and improving the government’s online presence, particularly among young people.
His appointment comes at a time when government communication is under increasing scrutiny, with growing demand for transparency and timely information.
“Uganda is a beautiful country full of opportunities, and our mission is to make sure that our country claims its rightful place in the world,” Kasujja said in part. “It’s not business as usual, if for nothing else then, because Uganda is at an inflexion point, and the story we tell about our country and how we tell the story will shape the decade ahead,” he added.
Kasujja clarified that Government communication is not a PR exercise, but a nation-building, and this has to be taken very seriously. “We don’t want to be begging you for money. We need this money. We need the money so that we can do the work we’re supposed to do.”
Officials say Kasujja’s international experience and credibility position him to strengthen the Media Centre’s role as a trusted source of verified information, counter misinformation, and enhance Uganda’s global image.
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