Kampala, (UG): Nation Media Group Limited (NMG) has appointed Ms Susan Nsibirwa as the new Managing Director of Monitor Publications Limited (MPL) effective January 02nd, 2024.
Nsibirwa, a seasoned marketing and communications professional takes over from Tony Glencross whose term at the Namuwongo-based company ends on December 22nd, 2023.
“I am pleased to announce the appointment of Ms Susan Nsibirwa as Managing Director-MPL, with effect from 2nd January 2024,” said Nation Media Group (NMG) Chief Executive Officer, Stephen Gitagama in a statement on Tuesday morning.
Mr. Stephen Gitagama – Group Chief Executive Officer says Timothy Ntale, the Company Secretary, will serve as Acting Managing Director from 23rd December, 2023 until Ms. Nsibirwa assumes her new role.
“Susan will be responsible for leading MPL, The East African and Africa Broadcasting (U) Limited (the broadcasting company that operates NTV Uganda and Spark TV) to deliver their long-term strategy, business plans, and annual performance targets, to maximize value to shareholders.”
Ms Nsibirwa’s job, according to MPL Board chairperson, Prof Samuel Sejjaaka, is cut out: Implement the digital strategy and grow new lines of business income using that strategy.
“We call it our Digital North Star. We also expect her to bring her immense experience in journalism and marketing to ensure our ship continues sailing smoothly,” Prof Sejjaaka added.
About Susan Nsibirwa
Susan is a marketing and communications professional who boasts over twenty-five (25) years of experience with fifteen (15) years of these in senior executive roles successfully leading corporate, marketing and communications teams and departments across diverse industries.
Susan is currently the Managing Director at Ayiva Consulting Solutions and has previously worked for URGE – Uganda, Vision Group, MTN Uganda and dfcu Bank, among others in similar executive roles.
A member of the Strategy and Audit, Risk & Compliance Board Committees of Monitor Publications Limited and Susan is also the Board Chair at African Centre for Media Excellence (ACME), among other boards.
Susan also has proven experience in successfully implementing strategic corporate social responsibility programs and crisis management plans. She brings expertise in communication, business strategy, and the ability to build relationships with key stakeholders.
She is a holder of a Master of Business Administration from the University of Nicosia, Cyprus and a Bachelor of Arts in Mass Communication from Makerere University. Please join me in congratulating Susan on her appointment. I am confident that you will all accord her the support required to succeed in this role.
During the commemoration of MPL’s 30th anniversary in August, last year, Susan underlined her support for impactful and bold journalism.
“Monitor should continue…calling a spade a spade because it makes things happen. Every authority needs someone who checks their excesses and holds them to account. There is a price to pay for it, but it should continue,” she said then. She placed journalists and their welfare at the centre of the bold journalism agenda.
“We need to see how we can create a sustainable business model that allows us to take better care of our journalists because, for people who put themselves on the frontline to keep us informed daily, I really would like to see them taken better care of,” she said.
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